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E90 Press Kit
The official Press Kit is out today.
Press Kit and In Depth Information
Text & photos courtesy BMW AG
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Quote: | I read it too quickly. But "the sheer pleasure of being driven" is even worse. If someone wanted to be driven, wouldn't they just take the bus? I don't understand BMW's direction... | That is probably just positive sounding marketing babble. We hope.
| | Reply » E90 Press Kit |
Quote: | I read it too quickly. But "the sheer pleasure of being driven" is even worse. If someone wanted to be driven, wouldn't they just take the bus? I don't understand BMW's direction... | There are lots of people who like cruise control. I prefer not to use it myself, but on long road trips I can understand the thinking. Besides, on mind-numbing trips, it's not like you can really enjoy the drive THAT much. There are only so many curves that you can enjoy on I-95...
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well, if its really that mind numbing and there are no cops around, there is always the immaginary slalom course... :-)
| | Reply » E90 Press Kit |
In the accessories section there is a description of the option dark tail lights.
“Not only does the new BMW 3 Series offer striking night-time design – there is also the additional Black Line design option for the tail lights distinguishing the car clearly from its “regular” brothers. On these very sporting rear lights, the direction indicators and reversing lights are finished in grey, the brake and tail lights come in a darker red than usual.”
Does anyone one happen to have a picture of those lights?
In my view the tail light is the weakest part of the design of the E90 perhaps this option makes the car look completely great!
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E90 Press Kit